Wednesday, February 16, 2011

Blog Questions #1

1. What are the main aspects of media conglomeration?

-The main aspects of media conglomeration are that one or two companies have control of many smaller companies. This helps larger companies stay in control of what they own without other larger companies having their hands in the pot.
Viacom, Disney, General Electric, News Corp., Time Warner and CBS are the six major stakeholders in multimedia ownership.
Who owns the media?


2. How is the conglomerate affecting other countries markets?

-As these conglomerates gain more information about what their viewers and users want from their company, they are then able to branch out to the other countries. By testing products and television shows on other countries, these conglomerates use statistics of the popularity of the product they're pushing to get the green light to share it in that country. They adapt television shows to pertain to the people, languages and cultural vales that their audiences uphold.

Although this assimilation of western to eastern media may seem like a positive move, some countries still argue that it is pushing their countries ancient ideals and culture off the map. They worry that their languages and dialects are being swept under the rug and being replaced by newfangled digital media, products and concepts.
Italians my claim that the issues and characters being portrayed on MTV's "Jersey Shore" give Italians a bad name and a terrible look. Italian Americans can make a similar argument that the show that is being shown in many countries around the world makes Italian Americans look like all they do is live a "Gym, Tan, Laundry" lifestyle with heavy drinking and "smooshing" on the side.

This type of media in other countries may be driving sales and pushing numbers, but in my opinion, its making how we behave in America look ridiculous, funny, ignorant and obscene to viewers in other countries.


3. How is conglomeration affecting your country?

-Media Conglomerations have started tiffs in the past with the people of India. When major companies move in, smaller companies move out. If these smaller companies are not bought out by the major companies, they tend to disappear if they can't keep up with the ever changing tides of technology, media products and its consumers.

What problems have been caused by media conglomerates in India?



4. Can you notice effects on your country's media?

Due to glocalization you can see some of the western values and ideas portrayed through India's media and advertising.

Commercial in India Promoting the new James Bond Movie from the Hutchinson Cellphone Company.



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